Look Who's Back | Audi A6

The E-Class and 5 Series are success stories here in Singapore, but with the new A6, will Audi get the same treatment? We head to Abu Dhabi to find out.

After the A4, the A6 is Audi’s next important model. Think about it - without a medium-sized luxury sedan, Audi will not be able to compete with the Mercedes-Benz E-Class and BMW 5 Series. Models that are very popular in the market, especially like ours. When the current generation Mercedes-Benz E-Class arrived two years ago, it was so popular that demands exceeded supplies, so much so that some buyers had to wait longer than expected just to get their cars. Well, the same also happened when the F10 BMW 5 Series arrived last year…

So both Mercedes-Benz and BMW were seeing success stories. However, it was totally different for Audi - although the current A6 (still for sale in the market) is considered a relevant competitor, that aging shape didn’t go well with buyers in this segment.

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